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RMA Publicity has a proven track record of successful marketing, PR & media campaigns for clients in a wide variety of industries, though our focus is on Book Marketing and Book Publicity. The key to our success is a strong understanding of what it takes to get your target audience's attention.

We are located in the Twin Cities of Minneapolis-St. Paul, but  are able to service clients in cities throughout the United States. Want to learn more about our services? Browse this website then contact us for a publicity consult.

Recent Events & Media Placements

boo boo bear cover   April is The Month of the Military Child and our national radio tour to promote Mary Linda Sather's Boo Boo Bear's Mission: The True Story of a Teddy Bear's Adventures in Iraq  was a huge success.    

     RMA Publicity secured interviews in ten cities across the country. The tour kicked off Mar. 26 with an interview on the show, The New Urban Unlimited, on radio station KKNW AM in Seattle. On April 2, Sather was interviewed on WDUN-AM in Atlanta, WFIN-AM in Toledo, Ohio, WTKF-FM in Greenville, N.C., and Daybreak USA,  a nationally syndicated radio show that runs on the USA Radio Network. On April 3, the author was interviewed on WWWI-AM Minneapolis.  On April 4 interviews were done on WDPN-AM in Cleveland, Ohio, and WXGM-AM in Norfolk, Va. On April 9 she was interviewed via Skype on WTVY-TV in Dothan, Alabama. On  April 10, she was interviewed on KMA-AM in Omaha.  Her 10th and final interview took place the morning of April 11 on KLGR-AM in Redwood Falls, Minn.

    Afte the tour concluded, Sather had this to say, "WOW! What a great campaign! You opened a whole new world for me with the radio interviews. "

  Boo Boo Bear's Mission is the story of how the author's son and granddaughter stayed connected during the second of his three deployments to Iraq. The illustrations for the book were drawn by children from military and civilian families. In addition to sharing a touching story, the book also contains a resource guide that describes specific ways caregivers can support children who are experiencing a deployment separation.  

   Learn more at








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