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RMA Publicity has a proven track record of successful marketing, PR & media campaigns for clients in a wide variety of industries, though our focus is on Book Marketing and Book Publicity. The key to our success is a strong understanding of what it takes to get your target audience's attention.


We are located in the Twin Cities of Minneapolis-St. Paul, but  are able to service clients in cities throughout the United States. Want to learn more about our services? Browse this website then contact us for a publicity consult.

Recent Events & Media Placements

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Published: 06 May 2019

"Cooked to Death Volume IV: Cold Cut Files" Featured at Next Chapter Booksellers in St. Paul May 31

   There is something about food that pulls people together. When you take your first bite of a scrumptious hotdish, it may bring back memories of time spent with grandparents when you were a kid. Baking a cake may remind you of the first thing you did with your spouse as a married couple.
   Food connects us to the past, to places we have visited, and to places we want to go. It also serves as the anchor for a collection of anthologies edited by Minnesota foodie Rhonda Gilliland. The fourth book in the Cooked to Death series: Cooked to Death: Volume IV: Cold Cut Files, officially launched on May 11 at Once Upon A Crime in Minneapolis. Also in May, editor Rhonda Gilliland and several of the authors signed books at  Next Chapter Booksellers in St. Paul on May 31. A preview story was published in the MN Sun Sailor newspaper. On May 18, several of the authors signed books at Scout & Morgan in Cambridge, Minn. That event was promoted in the Chisago-Isanti County Star newspaper.
   The book features stories involving food, murder and intrigue written by 19 mystery writers from Minnesota, Ohio, Alabama, Colorado and Washington, D.C.
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Published: 23 May 2019

Calumet Editions Author Norm Mitchell Reads From "The Hidden One" in Golden Valley, MN

   Norm Mitchell, author, The Hidden One, led Coffee Talk on May 22 at Brookview Center in Golden Valley, Minn. , just in time for Memorial Day.

   The novel, inspired by the author's love for history and stories his father told him of the older man's experiences as a serviceman during World Wars I and II,  is the story of Ashley Cooper. The tale begins in 1962 after the violent death of Ashley’s lover, Olga, who was also his Russian Lit professor, and a Russian émigré from Paris. Before he has the chance to recover from that tragedy, death strikes again. In 1993 when Ashley’s stepfather, Colonel (David Cooper) dies, Ashley’s stepmother, Ronnie, decides the time has come for him to learn the truth about his identity. It’s a journey he shares with his daughter, Annie, who has recently discovered she has uncanny psychic abilities. Together, they embark on a mission to discover their new family, the mysterious Iskandarovs.
    CCX Media sent a crew to the reading and will be airing a story on Memorial Day.
    Norm Mitchell retired from a long and successful career as a financial advisor and consultant in 2013. After traveling for a while, he decided the time had come for him to once again work on the novel he had started writing some 20 years prior.  
   Learn more at CalumetEditions.com.

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Published: 12 April 2019

Author of "Serious About Retiring" Leads a Discussion at Barnes and Noble in Minneapolis

  Minnesota author Mark Fischer led a discussion about retirement at the Barnes and Noble Bookstore in Minneapolis the evening of May 21st. His book is aimed at people who have time on their side before retirement.
   The book includes insights and information on such topics as health, housing, volunteering, work, family, friendship, travel, lifestyle, investments, budgeting, tax issues, and even estate planning.
   Learn more at SeriousAboutRetiring.com, or in this article in the MN Sun Sailor.

 

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Published: 16 May 2019

Author of #LookUp: A Parenting Guide to Screen Interviewed on WDIO TV Duluth May 20

   Judy Stoffel, author, #LookUp: A Parenting Guide to Screen Use, shared the story behind her book on WDIO-TV (ABC) in Duluth, Minn., on May 20.
   The interview, which informs parents about the dangers of screen use, was a natural follow-up to the Diane Sawyer special, “ScreenTime,” that aired in early May on ABC. In the special, Sawyer shined light on the impact cell phones and tablets have had at schools and in our families.Stoffel's book covers almost every topic Diane Sawyer touched on, but at a much deeper level than can presented in a 2 hour documentary.
   Stoffel consolidates a variety of very complex topics into and easy-to-read and well-organized reference book for any parent wanting to be informed and make changes to their families' digital life. Her book gives 50 solutions to rein in screen time and a template for parents to create their own Family Media Plan.
   Learn more at www.thelookupbook.com. 
  1. Norm Mitchell Signs Copies of "The Hidden One" at Subtext Books in St. Paul May 16
  2. Sigma's Bookshelf Authors Participate in Wordplay in Downtown Minneapolis
  3. Forthcoming Book About Tragic St. Paul Landslide Featured on WCCO TV May 10
  4. Two Authors RMA Publicity Works with Win Midwest Book Awards
  5. Heidi Arneson's Coming of Age Story, "The Chalk Canoe," Releases May 2
  6. Minnesota Mom Who Researched the Dangers of Screen Use for New Book Interviewed on WCCO Radio Apr. 29

The Power of Publicity Newsletter

The September 2019 issue of RMA Publicity's client newsletter is now available. Click to read.

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